Singapore Pools is a company that offers sports, horse racing and 4D lottery games. It also has an online betting platform that allows you to place bets from your PC, tablet or smartphone. The site features pre-match and live betting, as well as a variety of payment options. It also accepts e-banking.

The company’s main goal is to help people with their gambling problems and support the community through charity work. It also aims to combat illegal gambling activities. In addition, it aims to be a world-class responsible gaming operator. In order to achieve this, it has adopted several values and is committed to them. These values include respect, innovation, customer care and integrity.

One of the most important goals of Singapore Pools is to improve its digital offerings and customer touchpoints. This includes introducing mobile platforms and launching digital channels to make it easier for customers to onboard and manage their accounts. In addition, it is working with the government to combat illegal gambling.

Moreover, Singapore Pools is planning to expand its services and develop new products in the near future. These changes will help the company grow and meet its objectives. It is also improving its customer service through a new call centre.

The company’s customer base is growing and its products are becoming more popular. In addition, the company is also focusing on its international operations and establishing partnerships with overseas partners to increase its presence in the global market. It has a long-term vision to become the leading sports betting company in Asia.

In terms of its sportsbook, singapore pools is a good choice for bettors who enjoy playing soccer or other sports. The site offers a wide range of bet types, including single bets, multiple bets and exotic bets. In addition, it has a number of special bets, such as Extra Time 1X2, Extra Time Pick The Score, Extra Time Asian Handicap, and Extra Time Total Goals Odd/Even.

Another benefit of singapore pools is that it offers its players a safe and secure environment for placing bets. The website is fully licensed and uses the latest encryption standards to ensure the security of its members’ personal information. Furthermore, the company’s customer service representatives are always ready to help.

Singapore Pools is a government-owned company that is operated by the Singapore Turf Club and is overseen by the Singapore Tote Board. The company was established on 23 May 1968 to provide a safe and trusted avenue for gambling and to combat illegal gambling activity in the country. It is a not-for-profit organisation that donates its surplus to charities and other worthy causes in the community. From 1 April 2004, Singapore Pools will transfer its business to the Singapore Totalisator Board, which will manage all donations from the consolidated business.